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Hummel History
Hummel is a Denmark-based sports apparel company. The company was started in 1923 by the Messmer family in the town of Hamburg, Germany. It currently manufactures apparel for football, handball, basketball, rugby league, Australian rules football, shinty and volleyball. The company also produces footwear for football and handball.and has recently become a sought after fashion brand with its retro Atlantic Zip tracksuit and Davenport T Shirts, an established footwear manufacturer which has become a firm favourite amongst the the fashion trainer consumer
Hummel currently manufactures football team kits for Vejle Boldklub,AGF, St. Mirren, Panionios, AC Horsens, Bursaspor, Jeonbuk Hyundai Motors, Gyeongnam FC, ADO Den Haag, RC Strasbourg, FC Slovan Liberec, amongst others.
In Australia the North Queensland Cowboys of the NRL (rugby league) also wear the Hummel brand. Shinty clubs Newtonmore and Skye Camanachd are both sponsored by Hummel.
It was once an official sponsor of the Danish national football team and Cricket South Africa. Danish international winger Dennis Rommedahl currently wears Hummel products exclusively as part of a sponsorship deal. Hummel is also the kit provider for the South Africa national cricket team during the 2007 Cricket World Cup.
The Hummel logo is a stylized bumble bee. Bumble bee in German is Hummel
Hummel Footwear
Since 1923 Hummel have been at the forefront of European Sports apparel. Hummel are the designers behind some of the most iconic sports kits from the 80’s and with the current trend for retro sportswear, Hummel have found themselves in very high demand. Keeping their focus on quality and technology has ensured that Hummel was always a permanent fixture across sports stores in Europe but have now crossed the boundary into the high end fashion stores as a retro trainer. |